Baby Boomers! Know More Hepatitis!

The Centers for Disease Control (CDC) have just released the next phase of the national Know More Hepatitis campaign.  Of the estimated 3.2 million Americans who have Hepatitis C, 3 in 4 are people born from 1945 to 1965.  Since as many as 50% of people with Hepatitis C don’t know they are infected, the campaign encourages everyone born from 1945-1965 to get tested for the virus.

The campaign is being implemeneted using a variety of multimedia channels: print, radio, and TV PSAs, as well as airport dioramas, billboards, and transit advertisements.  CDC also developed materials to support educational efforts at the local level, including posters, fact sheets, infographics, and more.

You can view the new Know More Hepatitis PSA on YouTube and an infographic from the campaign below.

Infographic1

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s